Boost Your Website Conversions in Costa Blanca: Simple Tweaks with Big Results

Simple website tweaks to boost conversions – small changes, big impact
Profile Chantal van Nuland
Chantal van Nuland
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Your website is like a friendly salesperson working 24/7 in the Costa Blanca. Whether you are a real estate agent in Altea or running a business in Benidorm, simple tweaks can help you turn international visitors into loyal customers without needing a huge budget or technical skills.

Use eye-catching call-to-action buttons

The call-to-action (CTA) tells people what to do next. In a region where many potential clients are browsing on mobile devices while enjoying the Spanish sun, your buttons must be "thumb-friendly" and impossible to miss:

  • Pick a contrasting color. If your site is blue and white, try an orange or vibrant green button.
  • Be clear and direct. Use "Get My Free Quote" or "Book a Viewing" to tell the user exactly what to expect.
  • Don't crowd the button. Give it space so it stands out on smaller screens.Keep your text short and clear

Keep your text short and clear

In the fast-paced Costa Blanca market, visitors don't read—they scan. Keep your paragraphs to 2-3 lines and use bullet points for key information. For example, instead of explaining your 24/7 service in a long paragraph, simply list: "Available 24/7 for urgent inquiries." Clarity wins every time, and Google rewards this user-friendly approach with better rankings.

Build trust with real testimonials Trust is the #1 currency for international clients in Spain. Social proof shows that you are reliable and professional.

  • Use short, powerful quotes. "They delivered my project in Denia ahead of schedule!" – Mark S.
  • Include locations. Mentioning specific towns like Calpe or Torrevieja adds authenticity.
  • Strategic placement. A testimonial near your contact form can reassure a nervous lead just before they click. As mentioned in our [5 conversion killers] post, these trust signals are vital for keeping bounce rates low and credibility high.

Build trust with real testimonials

People trust other people more than they trust ads. A quick customer testimonial on your site can boost credibility big time. Add a sentence or two from a happy customer, along with their name (and maybe a photo or company name). This is known as social proof. It shows real people believe in you.

  • Use a short quote. For example: "I got a beautiful website in 2 weeks – and my sales jumped 30%!" – Karin, Helios M&A.
  • Include specifics. Mention a real name, business, or location if possible. It makes the quote feel genuine.
  • Place them strategically. A testimonial near your CTA can reassure visitors just before they click.
    These little signs of trust, customer quotes, ratings, or certificates, tell visitors that you’re the real deal. As we explain in our 5 conversion killers blog post, such trust signals prevent people from bouncing off your site.

Keep in mind: you don’t need big budgets or coding skills for these changes. Often, trying one tweak at a time (and maybe watching how visitors react) can pay off quickly. Even switching a button color or rewriting one sentence could make a real difference.

For more simple but powerful website tips, check out our blog. We regularly share practical advice to help businesses like yours get more customers online. A small change today can bring you those new customers tomorrow! And Google loves clear, user-friendly sites too, another bonus for your SEO.

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